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During the offer, Titan Eye Plus will display a wide assortment of fashionable and stylish
collections from Titan, Eye + and Dash collection of prescription eyewear. Titan Eye
Plus also offers a wide range of International brands such as Prada, Gucci, Police etc. In
order to cater to the budget and style requirement of customers, the store displays Titan
frames starting from Rs.495 to the latest frames from international brands priced up to
Rs.30, 000.
Speaking about the offer, Mr. S. Ravi Kant, COO- Eyewear Division, Titan Industries Ltd. said, “The
latest exchange offer gives our customers an opportunity to refresh their look by replacing their old
eye wear with a new spectacle from a wide array of stylish and trendy Titan collections, such as
SWITCHERS, Lites, Paolo Seminara, Vybes, Manhattan and Enigma as well as from the latest range
of International brands”
Although the contact lens portfolio does not fall under the purview of the exchange scheme
– a flat 10% discount will be offered on the same. Titan Eye Plus activation is applicable at all
155 Titan Eye Plus stores across the country.
The scheme will be supported through a strong 360 degree, multi-media marketing
campaign comprising print, TV and various BTL marketing activities.
Titan Eye Plus has state of the art eye testing facilities and Optometrists specially trained
by world famous Sankara Nethralaya to ensure that the customer gets a “Zero error
eye test”. All Titan frames come with a warranty and all stores have a unique style
consultancy section helping customers to choose right frame to suit their unique face
type.
Offer applicable on all sunglasses except Rayban, Oakley and Fastrack.
About Titan Eye Plus
Titan Eye +, the third major line of consumer business from Titan Industries Ltd, ventured into the
eyewear segment in March 2007. The move was an initiative to re-define the industry and straddle the
marketplace with exacting quality standards, unparalleled in India’s prescription eyewear industry.
Titan Eye Plus offers wide range of stylish and contemporary eyewear through exclusive optical
stores across the country.
standardization Titan Eye +, in sync with Tata ‘s principles of quality and trust, offers international
quality standards and practices coupled with various aspects such as transparency in pricing, style
and contemporary design in the eyewear segment and new practices in the highly fragmented and
undifferentiated Indian optical retail segment.
Currently, Titan Eye + has 155
Chandigarh, Jaipur, Lucknow in North; Kolkata, Ranchi, Dhanbad, Bhagalpur, Jamshedpur in the
East; Bangalore, Hyderabad, Chennai, Vizag, Vijaywada, Guntur, Calicut, Cochin, Tuticorin and
Coimbatore in the South and Mumbai, Ahmedabad, Pune, Nagpur, Kohlapur, Baroda, Indore, Bhopal,
Gwalior, Jabalpur in the West of India .
Benchmarked against the best in the world, Titan Eye+ will herald
stores functional across 48
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